Let’s not beat around the bush and just state the fact – quality video content is one of the main keys to the hearts (and wallets) of customers. Without video content, it’s impossible to sell online these days. And not just online, at least in most cases. Those who give up on video are essentially giving up on a solid chunk of potential revenue.
Our brains are wired such that they are not able to distinguish reality from video on a basic level. Instinctively, we equate any video with “Seeing is believing.” That’s why we are still scared by monsters from horror movies and shed a tear in sympathetic displays of emotion with our favorite cinematic heroes, reacting as if what is happening on the screen is real. It is as if we are so immersed in the process that we essentially put ourselves into the characters on the screen.
It works the same way with promotional and sales video content. Before we turn on the parts of the brain responsible for analysis and critical thinking, we have time to “try on” the advertised clothes or “drive” the advertised car. Not surprisingly, statistics show that content containing video increases sales by 85% compared to content without video.
Most marketers, content managers, website editors, online journalists, and bloggers have known this information, in one form or another, for a long time. Even without relying on research, it is intuitively clear that content with video is better than static illustrations in some cases (and better video content produces better results). However, until recently, the ability to use high-quality video was available only to the minority who were able to pay for the services of professionals. The rest of us had to be satisfied with amateur filming (and amateur editing) or ignore this medium completely. The advent of AI-based video generators and editors has changed all that. Learning from high-quality video production samples, AI-based solutions are quite capable of creating high-quality content quickly and cheaply. Of course, this is only possible when the person setting the task knows what he or she wants to achieve and has selected the exact tool they are comfortable working with.
A classic, well-known tool that has been recently enhanced with Adobe Sensei AI capabilities. Among its features: Text-based editing, which allows you to quickly collect and edit clips, including after publication; automatic translation and subtitle creation; audio cleaning; automatic color adjustment; transition smoothing; automatic aspect ratio changes to optimize content for viewing on mobile devices, and a number of others. We would especially like to direct attention to the possibilities of dividing video into separate scenes, each with their own particular editing and automatic detection of unchanged scenes.
This video editor is primarily recommended to those who prefer to deal with animation. With its help, you can quickly create an appropriate clip, construct an animated character and animate it with selected emotions and lip-synchronization. As a video editor, it is a really simple tool that allows you to quickly use such basic functions as resizing, connecting different videos, rotating, changing the orientation from horizontal to vertical and vice versa, removing sound and, of course, trimming and editing. Note the ability to create videos that are optimized for specific popular social networks, as well as a large number of templates and a library of graphics, elements, and other images that can be used to complement the source material.
This is a very simple video editor with drag and drop functionality. You simply upload media files, select settings – for example, target audience – and let Animoto automatically generate content, complete with visual effects and text. Note that if you don’t have enough photos, videos, and music of your own, you can find and use stock materials without leaving the editor. Of course, the results can be changed, supplemented and edited. Note that the tool is primarily focused on social networks. For example, it allows you to communicate and reply to comments directly on the video editor page.
This is a cloud-based solution that makes video creation and editing as easy as possible. The main premise is that getting your video professionalized is no more difficult than writing an email. To accomplish this, you simply need to upload your materials (visual, text, audio) into any of the 1,000+ ready-made templates. Then, you use a set of simple settings – for example, choosing a color scheme or deciding how the transitions between scenes and fragments will look like. If necessary, use the drag and drop function to add images, effects, elements, and music from the Biteable AI library or from other sources. That’s it. One click and you’re ready to see what you’ve got. Of course, any video can be edited – there’s no need to start from scratch if you’re not satisfied with the result or want to update a video. Note that Biteable AI has a feature that allows you to publish your video to social networks, including Facebook, Instagram and YouTube, directly from the platform. The downside to this simplicity is that Biteable AI’s capabilities are somewhat limited. If you need something more than a relatively short, simply structured video, you’re better off using another tool.
Here is a versatile solution for video generation and editing. It is equally suitable for creating promotional, sales, educational, social, or simply entertaining, content. All you need to generate is a text script or description, to which you can optionally add other content such as photos, video clips, music, etc. DeepBrain’s built-in artificial intelligence will analyze the query and produce a result within minutes. At the same time, you can use templates that speed up the process (and help beginners to master the tool). Note DeepBrain’s focus on creating and using realistic avatars. Users can create their own digital doppelganger or use one of the 100+ available avatars. In addition, DeepBrain offers analytics services to evaluate your content’s effectiveness.
This is a video editing package with rich and diverse functionality, which is also available on mobile devices. Its capabilities go far beyond basic editing functions, such as enhancing clarity, sharpening resolution, improving color reproduction, cropping, removing noise, and the like. In this tool, users will find a text-based video generator (as well as image and text generators), 300+ effects, extensive options for processing, adding and removing sounds, tools for importing content from social networks, and much more. Understanding all this richness and using it to the fullest will take time, so it is difficult to recommend Filmora as an express tool that works on the principle of upload-click-download. Rather, it is a solution for those who often work with video and want to improve its quality and variety from time to time.
Here is a multi-tool platform capable of creating videos, scripts, and static images based on text queries. At the same time, FlexClip offers extensive editing and enhancement capabilities for both generated and uploaded content. Among them: 1,000+ video templates, special effects and transitions, 1,000,000+ vector images, 4,000,000+ images, videos and music tracks from platform partners, collaborative editing capabilities, text-to-speech, automatic subtitling and more. Easy navigation allows you to recommend FlexClip not only to those who like to think about every detail and experiment with every available tool, but also to those who need quick results, including beginners.
This is a media content creation platform, one of the main functions of which is to generate and edit videos based on texts and descriptions. You can use your own materials as well as those collected or created and offered by Fliki.ai tools. Despite the rather simple functionality, the platform allows you to create not only short videos and presentations oriented to social networks and viewing from mobile devices, but also larger-scale projects like documentaries. Let’s note Fliki.ai’s extensive capabilities when it comes to voiceovers. Not only does it generate text-based speech, but is capable of doing so in 75+ languages and 100+ dialects, using 900+ voices.
This advanced video editor is most useful for those who need to optimize their work with raw source material. This includes creating complete videos from fragments in different formats, resolution, and quality, as well as static images. Perhaps its main function is smart frame building, which helps you organize and structure your videos. By analyzing the uploaded material and taking into account the user-established settings, such as target audience selection, Invideo can automatically create ready-made content that emphasizes the key points. At the same time, it can edit video based on short text commands. As well, it also has the ability to use a solid library of media files and effects.
This tool is primarily an image generator. However, among other things, it is also equipped with a number of quite useful video editing tools. Among these are generating and adding subtitles, resizing, selecting and overlaying backgrounds, among others.
Here is an online video builder whose main functions include generating content based on text descriptions. According to the creators, they aimed to develop a product that would allow users to create videos as easily as online presentations are created by most of the relevant services – by using the click-and-drag method. Accordingly, a constantly growing collection of effects, elements, templates, shades, images, videos, tools, and features are at the user’s disposal. Lumen5 can be recommended to those who have not yet worked with video generators and editors, but, for example, know how to use PowerPoint. It will be a great solution for those who want to replace the usual online presentations of static slides with more dynamic and modern content.
This is a solution from the Newsbridge platform created specifically for describing video, audio, and photos in natural language. Its artificial intelligence “watches” and “listens” to the uploaded content and describes it. Of course, in most cases, the descriptions created by MXT-1 require editing, but this, you must agree, is easier than writing everything from scratch. This is especially true if you need a lot of descriptions and don’t have time to watch dozens (or maybe hundreds) of videos.
Here is a video generator and editor that was originally created with the aim of solving the problems of online businesses, as well as businesses in general. Its main feature is the ability to create videos based on any text – including from specially written scripts and social network posts, articles, descriptions and notes. With its help it is easy and convenient to edit records and fragments of presentations, meetings, webinars, live broadcasts in Zoom and the like into pure video content. At the same time, editing can also be performed using text commands. For obvious reasons, this tool is of interest to bloggers, marketers, sellers, and anyone who wants to produce high-quality original video without downloading and thoroughly studying professional video-editing programs with hundreds of functions.
This is a video builder and editor that offers a constantly growing collection of templates as a foundation for your project. Basically, your work is reduced to adding text, video, images, music, effects, and more to the template. Also, users have an extensive media library, text generator, text-to-speech converter and many other useful features and tools at their disposal. Once the addition process is complete, Renderforest’s built-in AI will generate a video that can be edited as necessary. For convenience, the templates are categorized into categories such as Animation, Presentation, Slideshow, Video Invitation, and more.
Here is an online platform designed to simplify the process of generating videos and animations based on text queries. The Synthesia team recommends using short scripts of 3-4 sentences. It offers 130+ languages and 400+ voices, 140+ realistic avatars, 60+ video templates, subtitling tools, and much more.
This is a feature-rich platform that offers a wide range of video capabilities. Among them: Hosting webinars, online events, and live broadcasts, content storage and sharing, high-quality screen recording, tools for video analysis and efficiency and, of course, video creation and editing. As for the latter, users have at their disposal a solid selection of effects, multi-level customization, a text-based video editor, online teleprompter, script generator, and a large number of convenient video-creation templates for all occasions. At the same time, Vimeo’s functionality is constantly expanding. This multi-tool is suitable for beginners, those who work with video on an ad hoc basis, and professionals. However, to use it most effectively, we recommend taking the time to explore and experiment with Vimeo’s features.
A lavish, feature-rich platform where a video generator based on a text query is just one of the available tools. Note that any text can serve as a request – for example, a blog post, a webinar outline, or a description of products and services. In addition, Wave.video offers the widest range of features, including an online video editor, screen and/or webcam recording, an animated text generator, a library of 200 million+ stock images and videos, a live streaming studio, a video player, video transformation in 30+ formats, video splitting and merging, and much more. We can say that Wave.video is mainly focused on those who love all-in-one solutions.
Here is a video editor designed for maximum automation of video processing. First of all, we are talking about trimming, removing unnecessary elements (pauses, mistakes, etc.), splicing, adding effects and transitions, and similar basic operations that usually comprise the traditional editing process. This simple functionality is complemented by a built-in AI assistant.
To summarize the review, we note that despite the fact that the capabilities of video generators and editors have increased rapidly thanks to AI, it is still impossible to produce truly high-quality video content without human creativity. Even the best, most authoritative and popular solutions in this area often make mistakes and use banal solutions. By simplifying their work in terms of editing, mixing, editing, translation, voice-overs, voice-over, titling and the like, they are nevertheless very rarely able to create a truly original script and, as a consequence, a video sequence. That’s why people have the first and last word in everything that concerns the creative part of working on a video.
Good luck and high incomes everyone!
