Analytics
Pitch Avatar provides the ability to obtain detailed analytics regarding your presentations. You can find out when, how long, and in what way the audience interacted with a specific presentation. And that’s not all — the built-in analytics capabilities are quite extensive and constantly expanding.
General Analytics
To access the Pitch Avatar analytics module, log into your account and select the “Analytics” tab at the bottom of the left sidebar. You will receive a complete list of available links to your presentations. Here you can see the following options:
- Link Title
- Presentation Author’s Name
- Speaker’s Name
- Link Creation Date
Additionally, there are several special parameters that will be discussed in detail in the next section. Above the list of links, you can see a summary of all actions related to your presentations. The special blocks display the following general metrics:
- The number of links you have created
- The number of users who clicked on the links
- The number of times listeners invited the presenter
- The number of filled lead forms
- The average time spent by listeners viewing the presentation
In addition, you can generate a report for a specific period. To do this, set the desired time range in the respective fields and click the Generate Report button.
Link Analytics
Each link to a presentation can be analyzed based on the following parameters, including:
- How many times the link has been opened
- The number of filled lead forms
- How many times the listener joined the presentation, communicated, or called the presenter
- The percentage of link joins (the ratio of the total number of clicks on the link to the number of times the listener called the presenter)
- The number of slides viewed by the listener
- The average viewing time of the presentation via the link
- The date and time when the link was last opened
For convenience, any column can be hidden. You can also filter the information by any parameter or column. To do this, simply click on the three-dot icon next to the column name and select the corresponding action.
Session Analytics
Each link can also be analyzed in more detail – by individual browsing sessions. To do this, simply click on the link you are interested in.
As a result, you will see a screen with detailed information about how and for how long the audience interacted with the presentation, whether lead forms were filled out, whether the presenter was invited, etc.
At the top of the screen, you can see basic information about the presentation – its type, language, presenter, detail, and number of views. Also, here you can search for links for a specific time interval.
Below the general information block, there is more detailed information about how listeners interacted with the presentation via the link. In the table, you can see the details for each session separately.
Here you can see:
- When the presentation took place
- How many slides were viewed during the session
- How much time was spent viewing the presentation
- Whether the listener called the presenter or sent a message in the chat
- How many times the presenter joined the session
- How many times the listener changed the presentation details (long version / short version / pitch)
At the bottom of the screen, you can see another session summary analytics block. In special windows here, you can see % of listeners who:
- Watched the presentation to the end
- Called the presenter or sent a message to the chat
- Marked at least one slide using the reactions tool (tagged like/disliked).
At the bottom of the screen, you can see another block with summary analytics. In special blocks, the percentage of listeners who:
- Watched the presentation to the end
- Called the presenter or sent a message in the chat
- Added reactions to at least one slide (liked/disliked)
The last block is a chart that visually assesses which slides of the presentation captured the most audience interest. The X-axis displays the slide numbers, while the Y-axis shows the percentage of total presentation duration spent on a specific slide.
You can also obtain more detailed information on each session. To do this, select the session of interest from the table. This will take you to a screen with details. Here you can see detailed information about the listener’s interaction with each slide of the presentation: how long the listener spent on each slide, whether they took any actions, or left reactions.
At the bottom, you can also:
- View all chats between the audience and the presenter during the presentation
- Read comments that the listener left for each slide
- See a detailed graph showing how much time the listener spent on each slide (X-axis – slide numbers, Y-axis – time).
